Joumia Hair Alive Protein Moisturiser 500g

Revive dry, lifeless strands with a daily dose of strength + hydration. Hair Alive's protein-enriched formula delivers lightweight moisture between shampoos-leaving hair soft, smooth and flyaway-free without the grease.

• Protein-rich care helps reinforce weak spots and reduce the look of breakage

• Featherlight hydration for touchable softness and healthy shine

• Frizz control & manageability for easier detangling and quicker styling

• Use between washes-keeps styles fresh without weighing hair down

• For all hair types (especially dry, damaged, coloured or heat-styled)

• Salon-size 500 g for daily, dependable care

How to use

• Work a small amount through damp or dry hair, focusing on mid-lengths to ends. Leave in.

• Fine hair: start pea-sized. Thick/curly hair: use a little more and scrunch in.

• Refresh day-two hair by emulsifying a touch with water in palms and smoothing over frizz.

Pro tip: For a stronger repair boost, use Joumia Intensive Hair Treatment once a week, then maintain softness with Hair Alive on non-wash days.